Who we are & what we do

Norma Furman aka Norma Reznikoff Goodridge Furman aka Norma RGF

Stásh and Norma Furman are honored recipients of the first International Health and Racquet Sports Association IHRSA/Keiser 50+ Gold Award for the best senior fitness program at any of the 3000+ IHRSA facilities. They are the first individuals to receive the Silver Eagle Award from the President's Council on Physical Fitness and Sports for excellence in exercise programming for the older adult.

They are featured speakers at events for the Rotary Club, Arthritis Foundation, American Heart Assoc., University of British Columbia, Arizona State University, Mesa Community College, Dial Corp., Motorola Inc., Pepsi Bottling Co., the Southwest Wellness Conference, IHRSA national convention, Parkinson's Disease Foundation and others.

In New York City in the1970s when Stásh (born in Brooklyn) was a returning Viet Nam airborne vet with a Purple Heart. he met Norma, an artist (born in the Bronx) He was a former baseball outfielder with a bullet permanently embedded in his hip and she had a 3/pack/day habit. It was the Disco era and they coupled up to bring turntables, vinyl records, disco lights, mirror balls, fog and character dancers to entertain and host major and minor events all along the east coast at diverse places such as The Hayden Planetarium, The Guggenheim Museum, Regines, Plaza Hotel ,Wall Street, Tavern On The Green, university gyms and private homes for 50th birthday parties as "Disco-Van 2000" the Traveling Discotheque …until the disco bubble burst.

In 1980s they sold nearly all of their worldly possessions, bought a motor coach, headed west and joined up with historical rein actors at "Mountain Men Rendezvous". They learned how to live pre 1840 style and to load, shoot and win awards at black powder rifle target shooting. Norma did authentic charcoal portraits of participants as "The Soulcatcher" and they learned to play the spoons.

Turning 50 years old they enrolled in Arizona State University's Department of Physical Education and Exercise Science. Norma earned BS Exercise Science PE cum laude degree '88 to add to the fine art degree she had earned at the Cooper Union '55 in N.Y.C. Stásh became an award winning athlete and won many gold medals in the AZ Senior Olympics in the 400 meter run and javelin. He won Sport's Star of the Week on Phoenix's News Channel 3. Both subsequently taught and lectured at Arizona State University (ASU). While at ASU they designed a low impact exercise for adults, reminiscent of disco line dancing,

WALKAEROBICS It ain't just walkin'. The success of this signature program led to gold medals, speaking engagements, videos, audios, books and exercise classes. The Furmans have become known for their work in the areas of physical fitness and lifestyle changes in the mature adult population. They are teachers, personal trainers, have written the nutrition and exercise book, Eat Without Guilt, The Anti Diet Book and have produced several exercise videos and audios which are being used regularly in community centers, health clubs, retirement resorts and by individuals internationally. The health insurance company, Met life (Metrahealth) endorsed and subsidized the WALKAEROBICS program at the Western Reserve Club, Tempe, AZ. as healthcare providers" for its clients. The first time this very popular benefit was ever offered by insurance companies.

Stásh and Norma and their program, WALKAEROBICS were named as key industry leaders because of their work with the mature market by publications such as: Kiplinger Personal Finance Magazine (8/95), the 1995 IHRSA Report on the State of the Health Club Industry and Club Business International. Norma is one of the winning artists in the AARP 50th anniversary 2009 Calendar Contest and exhibits her work regularly all the while coming home to their "green" solar powered "off the grid" home on their piece of the beautiful primitive Arizona desert.

Exercise for Adults WALKAEROBICS VHS,DVD
Walk and Stretch Aerobics for Seniors,(Readers Digest version) VHS (not available)
WALKAEROBICS (The First Step to Fitness),VHS, DVD
ReFIT Yourself! - WALKAEROBICS Adult Fitness Program for Intermediates, VHS, DVD
ReFIT Yourself! – Static Stretching Only, VHS, DVD
ReFIT Yourself! – Cancer fighter VHS, DVD
ReFIT Yourself! – Quantum Cleansing Stress Reduction VHS, DVD
ReFIT Yourself! – Quantum Cleansing Meditation CD
ReFIT Yourself! – Cadence Trail Walking CD
,Eat Without Guilt, The Anti Diet Book (illustrated)
Dumb Bell Exercises for Dumbbells Book(illustrated)